Social media deliverable and budget quotation worksheet
Break the project into concrete outputs and the work needed to produce them. Specify versions, revisions, client inputs and exclusions before estimating. This is a planning worksheet, not a contract or a recommended market price.
Your working document
Complete the record
| Work item | Quantity or effort basis | Clarify before pricing |
|---|---|---|
| Script | Number of distinct scripts | Who supplies product facts and who approves wording |
| Filming | Location, session length and crew | Travel, setup, products and participant availability |
| Edit | Asset count, duration and formats | Subtitle languages, crops and export versions |
| Revisions | Included rounds and review scope | Whether a changed brief is additional work |
| Distribution | Publication and report tasks | Whether ad spend or promotion services are outside the fee |
Check before sharing
- Use the same asset definitions in the brief and quotation.
- Keep pass-through costs distinct from production fees.
- Confirm who supplies and checks business claims.
- State what happens when inputs arrive late or the scope changes.
Use the worksheet in practice
A fictional cost illustration: six editing hours at an internally chosen rate of 40 currency units per hour produces an editing estimate of 240 units. It is arithmetic using sample inputs, not a market-rate recommendation.
Two exports of one video are different from two separately researched and filmed videos. Name that distinction in the deliverables so the client and production team are estimating the same work.