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Social media client order reconciliation worksheet

Reconcile the exact ordered service and quantity with the platform's order record, charge and any recorded settlement. Keep purchased delivery separate from organic outcomes. A completed promotion order does not prove that it produced enquiries or sales.

Your working document

Complete the record

RecordCompare withKeep distinct
Ordered quantityOrder confirmationCurrent public count, which can change for other reasons
ChargeWallet debit referenceSupplier cost or an unrecorded estimate
StatusCurrent order detailsAn assumption based on elapsed time
RefundActual settlement and wallet creditA requested refund that has not been credited
Campaign outcomeDefined enquiry or order evidencePurchased delivery and total platform views

Check before sharing

  • Use the same order reference throughout the reconciliation.
  • Check whether a refund is requested, approved or actually credited.
  • Keep currency and quantity units visible.
  • Raise an unresolved difference with the appropriate support route.

Use the worksheet in practice

If an order reports a remaining quantity, use the order's own status and settlement record to interpret it. Do not calculate and promise a client refund from a snapshot without confirming the actual settlement.

The client report can show promotion expenditure beside organic content work, with clear labels. Combining them into one growth figure obscures what the client bought and what the content achieved independently.