# Instagram Reel script for a salon tour

Walk a first-time visitor through arrival, consultation and the appointment space. Film the route a customer will actually use, rather than a montage that leaves them unsure where to enter or what happens next.

## 0–5 seconds · Find the entrance

Spoken: First visit to [salon]? This is our entrance on [street or building].
Shot: Begin outside with the name and correct doorway in the same shot. Add the floor or entrance detail as readable text.

## 5–11 seconds · Arrival

Spoken: Come to reception when you arrive. We will confirm your appointment and who you are seeing.
Shot: Walk to reception in a clear continuous direction. Use an empty appointment window; do not capture customer names on a screen.

## 11–18 seconds · Consultation

Spoken: Before we begin, we talk through [the actual consultation process] and agree the service with you.
Shot: Show an arranged consultation with a team member. Capture a mirror or colour chart only if it explains the process being described.

## 18–25 seconds · Appointment area

Spoken: Your appointment takes place here. [Explain one real feature visitors need to know.]
Shot: Show the chair, wash area or private space relevant to the chosen service. Avoid implying that every service uses a private room.

## 25–32 seconds · Booking

Spoken: For [service], check available appointments at [booking route]. Our current hours and directions are there too.
Shot: End with the actual booking destination and location text. Keep the action visible long enough to read aloud.

## Prepare the shoot

- [ ] Confirm the entrance, floor, hours and booking route.

- [ ] Choose a quiet filming window with staff who agree to appear.

- [ ] Remove appointment lists and customer belongings from the background.

- [ ] Check which consultation and appointment features apply to the featured service.

## Adapt the script to the real situation

If the entrance is difficult to find, give it more time and remove an ornamental interior shot. A landmark is useful only when it is stable and visible from the route customers use.

Record the voice-over after filming the walk. If the complete read takes longer than the proposed timing, extend the scenes or shorten the wording; do not rush practical directions. Replace every bracket before publication.