# Instagram captions for a café new menu

Copy a caption and replace the bracketed details with your dish, date and menu destination. Choose the example that matches the photo or video you are posting.

## First announcement

Meet [dish]: [ingredient], [ingredient], and a little [finishing detail]. Joining the menu on [date].

## Breakfast addition

Your next breakfast decision: [dish] with [drink]. Available [breakfast hours], starting [date].

## Lunch addition

A new lunch at [café]: [dish], served with [side]. See the menu for ingredients, price and our lunch hours.

## Seasonal addition

[Seasonal ingredient] has arrived in the kitchen. This week we're serving it as [dish], with [accompaniment].

## Drink launch

Introducing [drink]. [Flavour or preparation detail]. Try it [hot/iced/both, as actually offered].

## Full menu reveal

The new menu is ready: [dish A], [dish B] and [drink]. Find the full list, prices and serving times at [menu location].

## Ingredient close-up

A closer look at [dish]. [Ingredient] brings [flavour detail]; [ingredient] adds [different detail].

## Ingredient supplier

Today's [dish] starts with [ingredient] from [supplier]. We [preparation step] before it reaches your table.

## Flavour combination

[Flavour detail] meets [flavour detail] in our new [dish]. If you usually order [existing dish], this may be your next choice.

## Texture detail

The detail in this photo: [texture]. It comes from [preparation technique], rather than [alternative, if true].

## What is included

What's on the plate? [Dish], [side] and [sauce]. Add [optional extra] if you want it; check the menu for the separate price.

## Ingredient question

Wondering what's in [dish]? The main ingredients are [ingredient list]. Ask our team about your dietary requirements before ordering.

## Preparation clip

From [starting ingredient] to [finished dish]. Here's the [specific preparation step] we filmed before today's service.

## Finishing step

The last step before serving [dish]: [finishing step]. A small detail you can see in the final close-up.

## Kitchen team

[Team member's name, with permission] is preparing [dish]. The part they want you to notice: [specific detail].

## Test batch

A look at how [dish] came together. We tested [real change] before settling on [actual final version].

## Fresh preparation

Preparing [component] for [dish] this morning. Served [real serving window]; the full menu has today's options.

## Pour or assembly

[Action visible in the video]. That's how we finish [drink/dish] before serving it with [accompaniment].

## Two menu choices

Which would you order first: [option A] or [option B]? Both join the menu on [date].

## Drink pairing

What would you pair with [dish]: [drink A] or [drink B]? Our team usually chooses [real preference].

## Returning favourite

[Returning dish] is back alongside [new dish]. Do you stick with your usual, or try the new addition?

## Useful customer question

You've asked about [real menu question]. The answer: [accurate answer]. We'll keep the details on the menu at [location].

## Serving suggestion

Here's [dish] with [optional pairing]. How would you order it? The menu lists the available choices and prices.

## Feedback invitation

Tried [dish] already? We'd like to hear what you thought about [specific feature]. Tell us here or speak to the team when you visit.

## Genuine end date

[Dish] is on the menu until [end date]. Our usual serving hours are [hours]; check [menu location] before your visit.

## Weekend item

This weekend's addition is [dish]. Available [days and times], alongside the regular menu.

## Daily availability

Today's menu includes [dish]. Availability can change during service; [contact method] is the best way to check before travelling.

## Preorder option

Planning to collect [dish]? Preorders are available through [ordering route] until [real cutoff]. Collection is [collection window].

## Changed serving hours

A menu note: [dish] is served [serving hours]. The rest of the menu follows [normal hours or actual exception].

## Sold-out update

[Dish] has sold out for today. We expect it back [expected return time, if known]. Thanks for checking the menu before ordering.

## Midweek reminder

A midweek menu reminder: [dish] is now available [hours]. See [menu location] for the ingredients, price and other choices.

## Photo-led reminder

Today's close-up is [dish]. If you missed the menu update, it includes [one important detail]. Full menu at [location].

## Menu link reminder

Looking for our latest menu? Find [dish], [dish] and the full drinks list at [menu link or location].

## Takeaway information

[Dish] is [available/not available] for takeaway. Order through [actual route] and check the collection times before setting off.

## Booking information

Coming in for [dish]? [Booking or walk-in information]. The new menu and serving hours are at [location].

## Next menu update

What comes after [dish]? Our next menu update is planned for [confirmed date]. Until then, see the current options at [location].

## Match the caption to the material

"Your material","Useful caption","Check before publishing"
"Finished-dish photo","First announcement or photo-led reminder","Dish name, serving time and menu link"
"Preparation video","Preparation clip or finishing step","The text describes the step viewers can see"
"Ingredient close-up","Ingredient detail or what is included","The ingredient list and any separate charges"
"Practical update","Availability, preorder or serving-hours caption","The information is still correct today"


## Before the post goes live

- [ ] Replace every bracketed field, including the menu destination.

- [ ] Use a real serving window or end date; leave out scarcity language when there is no genuine limit.

- [ ] Ask permission before naming or showing a team member or customer.

- [ ] Make the caption's next action match the actual menu, ordering or booking route.

## Keep menu information together

A caption should help someone decide whether and how to visit. Put the detailed menu, current prices and dietary information on a destination you can maintain. Do not scatter conflicting versions across several captions.

A question can invite useful feedback, but the response is not a measure of purchases. If you want to assess enquiries, record actual booking or ordering events separately from likes and comments.